Forever hand-crocheted

Founded by Delsy Gouw in 2020, Memorial Day is a distinctive International crochet label, born in the creative heart of New York City but lovingly crafted in Indonesia. The brand beautifully bridges Delsy's creative vision with the talented community of women artisans in her native Indonesia, including her own mother.

Memorial Day embraces the art of crochet, with each and every piece lovingly handmade, thereby contributing to the rich heritage of artisanal textiles. Despite its modern aesthetics, Memorial Day remains deeply rooted in tradition.

The brand has garnered widespread admiration and has been worn by numerous renowned artists, including Hailey Bieber, Bella Hadid, Dua Lipa, Kylie Jenner, Billie Eilish, Kiko Mizuhara, and even Rihanna.